At the risk of sounding elitist; I tend to find stupid ideas or clueless people popping up a lot more than before. Probably this is not really the case as I am the one who has changed, as I should.
In my marketing career I've carried titles like Account Planner and Strategic Planner in the past. In my current position I am simply called a Strategist. Same difference. It's a black box/magic to those who don't understand it. But it really isn't.
Over the years I have also come to the realization that being a strategist, no matter how fancy it sounds, has a lot to do with common sense. As you start to more and more just going with your gut, one starts to question oneself: "Am I just getting lazy, pulling insights out of my a**, or has my a** (or more likely, gut) just gotten a lot smarter over the years?
I think it is the latter, meaning, one continually spends less time trying to figure out what makes sense by internalizing the knowledge one has acquired along the way. That's the StrategyHack. Makes sense, right?




